E-Survey System
- UI/UX Design
- Web Application Development
- System Integration
Background
Sime Darby Motors is the automotive division of Sime Darby Berhad, engaging in various sectors such as retail, distribution, assembly, and car rental. Operating in nine markets across the Asia Pacific, the company represents over 40 brands, spanning both luxury and mass-market segments.
Solution
AppicIDEA helps build an e-survey system to enhance the client's sales operations by facilitating customer feedback collection, providing insights into preferences and satisfaction levels. It supports market research by identifying trends and benchmarking against competitors. The system enables data-driven decision-making, allowing for targeted marketing and improved product development based on customer needs. Additionally, it fosters customer engagement and loyalty, is cost-effective, and offers quick data collection and analytics. Ultimately, these benefits can lead to increased sales and stronger customer relationships.
- Customer Relationship Management
- E-Survey System
- System Integration
